01GROWTH Inc. (Headquarters: Kyoto, Japan, CEO: Tatsuro Marui), with extensive experience in supporting the development of GTM (Go-to-Market Strategy) and operational model design for revenue organizations, is launching a new service to support the initiation of RevOps projects. This service is provided in collaboration with its affiliate, enhamp Inc. (Headquarters: Chuo-ku, Tokyo, CEO: Erika Kawakami), and Power Interactive Corp. (Headquarters: Chuo-ku, Osaka, CEO: Mitsutomo Okamoto), which brings expertise in data management and visualization. The service will assist companies in formulating their GTM strategies※1 and advancing RevOps initiatives※2.
■RevOps Project Launch Support Service
https://www.powerweb.co.jp/service/revops/
■Background
In corporate revenue organizations (including marketing, sales, and customer success), challenges such as disjointed customer experiences, lack of interdepartmental collaboration, fragmented data, and duplicated costs and risks arise from suboptimal organizational management, technology implementation, and data management. These issues hinder rapid market responsiveness and data-driven decision-making. As a solution to these challenges, there is a growing focus on Revenue Operations (RevOps) as a methodology for achieving sustainable and reproducible revenue growth.
■Service Summary
・What is RevOps Project Launch Support?
RevOps strengthens the data integration and management systems of revenue organizations, enabling consistent customer experiences and rapid decision-making based on data, thereby creating various business values. However, many companies face challenges in determining where to start when building RevOps. This service addresses those concerns by offering two key components: the GTM strategy workshop and RevOps dashboard templates. By achieving early successes (quick wins), we enhance project feasibility and facilitate a smooth project launch.
This service is driven by a partnership between 01GROWTH Inc., enhamp Inc., and Power Interactive Corp., with each partner leveraging its expertise. Combining 01GROWTH's and enhamp's knowledge of RevOps organization building, strategy, and tactical design, with Power Interactive's data management and visualization expertise, we provide comprehensive support for your company's business growth.
・Implementation Process
■About Each Company
About 01GROWTH
With experience as marketers, customer success managers, and sales professionals in foreign and international companies, we specialize in identifying and supporting revenue organization challenges. Our services include consulting and talent development, with a focus on areas such as marketing operations and customer success operations, which are still emerging in Japan. We excel in designing the processes, organizational structures, and strategic/tactical frameworks needed for these functions. Our mission, "A catalyst for business growth - We take your business from zero to one and support you behind the scenes," drives the various services we offer to help businesses build and optimize their revenue organizations. For more details, please visit https://www.01growth.com/about/01growth.
About enhamp Inc.
We support companies in achieving revenue growth and productivity improvements through proven, repeatable, and sustainable approaches. As a standard operational model for gaining a competitive edge in high-value areas, we provide consulting, talent development, advisory services, and recruitment support in the fields of Revenue Operations and Revenue Enablement. We enhance the capabilities of individuals within revenue organizations, strengthening business processes and maximizing value and impact for society. For more information, please visit https://www.enhamp.com/.
About Power Interactive Corp.
Power Interactive Corp. is committed to its vision of "elevating marketing to Operational Excellence (OPEX)," offering consulting services that leverage digital technology to create repeatable operational models that bridge strategy and execution. With over 300 clients served, the company specializes in supporting Marketing Automation (MA), focusing on platforms such as Adobe Marketo Engage, Salesforce Account Engagement, HubSpot, and Braze. Power Interactive operates in three main areas: "Marketing Data Infrastructure," "Marketing Operations Support," and "Marketing Analytics Support." For more details, please visit https://www.powerweb.co.jp/.
※1：GTM (Go-To-Market) Strategy
A Go-To-Market (GTM) strategy refers to a strategic plan that businesses use to launch new products or services in the market and effectively generate revenue. Specifically, it includes selecting target markets, positioning the product, choosing sales channels, developing marketing and sales plans, and determining the optimal launch timing. The goal of a GTM strategy is to establish a competitive advantage, quickly approach the market while meeting customer needs, and ultimately increase customer acquisition and the likelihood of success in the market.
※2：RevOps (Revenue Operations)
RevOps (Revenue Operations) is a methodology and role designed to build high-productivity organizations that drive sustainable revenue growth. It strengthens collaboration processes within revenue organizations and supports productivity improvements across strategy and tactics. By preventing organizational and data silos, and enabling consistent activities based on reliable data, RevOps accelerates business growth and builds customer trust. Acting as a partner to revenue leaders such as the CRO and CEO, RevOps helps support scalable growth while aligning closely with the leadership team. In Western markets, RevOps leaders are increasingly promoted to the role of CRO, marking it as a key stepping stone in revenue leadership. For more information, refer to "Revenue Operations: The New Standard" (Shoeisha Co., Ltd.). (Amazon https://amzn.asia/d/04xLgfii )
